Yuantong, Founded in 1976
Shandong Yuantong Automotive Trading Group Co., Ltd.
Founded on October 15, 1976, Yuantong is a comprehensive automotive service enterprise with 5,500 employees and total assets of 6.971 billion yuan.
Over 48 years of development, Yuantong Group has built a high-value industry service chain that covers the full lifecycle of automotive services. The group has established 19 comprehensive automotive service parks in Linyi, Rizhao, Jining, and other cities in Shandong Province, with 102 4S stores across Shandong and Anhui provinces. It represents 50 automotive brands, serves over 3 million customers, and sells over 110,000 cars annually. The company’s total revenue exceeds 20 billion yuan, contributing more than 300 million yuan in taxes to the state.
Yuantong has ranked first in Shandong Province for 17 consecutive years, placed among the top 20 automotive dealer groups in China's automotive circulation industry, and ranked 269th in China's Service Industry Top 500 in 2022. It is also ranked 62nd among the top 100 private enterprises in Shandong Province.
In the course of its development, Yuantong Group adheres to the business philosophy of "Providing employees with stable livelihoods, ensuring customers' peace of mind and safety, and contributing to the prosperity and development of society." The core values of the company are "Integrity, Gratitude, Respect, Cleanliness, Dedication, and Innovation," and it has built the "Yuantong Sincere Service Brand" with the slogan "Sincere Service, Care Along the Way." The company aims to become a respected corporate citizen, actively engaging in economic, cultural, and social welfare activities. For many years, Yuantong has been the largest taxpayer in the local circulation industry, employing over 3,000 individuals including college graduates, retired military personnel, and laid-off workers. It has donated more than 30 million yuan to public welfare and social causes. Additionally, it has set up a charity fund of 10 million yuan to support charitable endeavors, making significant contributions to promoting social civilization and fostering new cultural trends. In the 2021 brand value assessment conducted by the Shandong Provincial Market Supervision Administration for high-end brand cultivation enterprises, Yuantong Group's brand value reached 45.774 billion yuan.
Looking to the future, with the development of new economies and new energy, the group aims to become a comprehensive automotive service provider. Focusing on customer service, it will work toward structural upgrades, service upgrades, and model upgrades. The company will deeply advance its strategies for new energy, integrated operations, dual-engine development, and regional growth, accelerating business innovation and transformation. It will create comprehensive service park platforms, establish an ecosystem of partners, build diverse business models, enhance overall service capabilities, and quickly shift from a product transaction-based profit model to a diversified service-driven profit model, positioning itself as a comprehensive automotive service enterprise that fully meets customers' varied service needs.